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About Marketing Experiments:

MarketingExperiments.Com is a member of the MEC Labs Group and a division of Digital Trust Inc. MEC is an online laboratory with a simple (but not easy) five-word mission statement: To discover what really works. The Lab tests every conceivable marketing method on the Internet. The results are published in the Marketing Experiments Journal.

Our experiments range from three to eighteen months, and they involve budgets ranging from $4500 to $100,000+. We are often surprised, and sometimes embarrassed to discover just how much we DON'T know about marketing.

So we test, and we test, and we test again. Then we use this (hard won) data in just two ways.

We release a portion of it to our Subscribers (more than 100,000 CEO's and marketers who read our monthly Journal). <more...>
We conduct joint experiments with our Research Partners (and subsequently grow their revenue base). <more...>
Through our research, we have been fortunate to collaborate with many of the Net's leading thinkers. We are grateful for everyone's help and insights. And though we still have more questions than answers, we are truly committed to discovering what really works.

Much of the Lab?s research is predicated on strong private sector partnerships. To conduct practical experiments and glean useful data, MEC work with partners such as these:

The New York Times (d) ? One of the most respected (and successful) brands in offline and online publishing.
Encyclopaedia Britannica ? a leading provider of learning and knowledge products. Britannica is one of the world's most trusted sources of information on every topic imaginable - from the origins of the universe to current events and everything in between.
Reuters Group PLC ? The world's largest international multimedia news agency, Reuters provides indispensable information tailored for professionals in the financial services, media and corporate markets worldwide.
Insurance.com ? One of the web's largest insurance brokerage websites.